When we ask bar or restaurant owners this question, the answer is usually something like this:
Well, staffing is a challenge. The lunch crowd could always be better. Minimum wage is going up this year, so I have to adjust for that. Oh, and one of the urinals is broken...
And while everyone's got a different list, everyone's list is very, very long. As one bar owner recently told us, “there's just not enough time in the day to do everything I need to."
A consistent time suck for every bar and restaurant with a good beer program is updating their beer menu.
Read on to learn how to make your beer menu updates take minutes instead of hours, all while having a professional-looking menu template.
The old narrative: your beer menu just takes a lot of time and effort
Common knowledge used to go like this: if you’re going to run a rotational beer program, then you’re going to spend a lot of time maintaining your beer menu. That’s just the way it goes.
But the real time suck isn’t this mysterious thing called your "beer menu." The time suck is a single piece in the menu updating process: it's writing or tracking down beer descriptions and beer information for the beers on your menu.
You spend time Googling for beer descriptions, ABV, etc., then copy and paste all that into your menu document:
Or you spend time crafting your own beer descriptions:
Regardless, if you’re rotating through even a few beers per week, that time adds up. If you’re rotating through a lot of beers, you could be spending hours on finding, copying, and pasting beer information each week.
That's not how you want to spend your time.
"Why don't you just skip beer descriptions?" someone might say.
But you can't do that—you're proud of your beer program, and you need a menu that shows it. Including beer descriptions is an essential part of expressing that pride and signaling to your customers that you care about your beers.
The solution: a database of beer descriptions and information
Now imagine you didn’t have to track down descriptions. Imagine you could automatically pull the brewery’s descriptions onto your professionally designed, durable beer menu template with just a couple clicks.
That’s exactly how Print Menus from BeerMenus work. Here's a 20-second video showing how easy it is to update a BeerMenus Print Menu:
Our database has more than 240,000 different beers, all of which have a full brewery description and other essential beer information like ABV, production location, etc.