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What months will be busy for my bar? Which will be slow? After Covid, the schedule is so screwy.

Last updated January 18, 2024 · By Dylan Blake

The next few weeks we'll be including interviews with Megan Rickerson, a FL native who owns Someday Bar in Brooklyn, NY. Most of that content will involve how members of the service industry can—and absolutely should—get involved in local politics.

But this week I wanted to provide Megan the opportunity to provide some personal background and also talk about what Covid and its aftermath were like at Someday Bar, since it's that experience that set her on the track to become so involved with NYC politics.

Here are some takeaways from the convo, and please tune in next week for some tactical advice on how to get involved in your neighborhood, city, county, and state:

  • Someday Bar opened in July 2019. Obviously it was a brutal time to open.
  • It started as a nerdy craft beer bar, and that's what Megan assumed it would stay.
  • But when Covid hit they pivoted. (She hates that buzzword, but here we are.) They still had awesome beers, but they leaned way more into cocktails than she ever thought they would. She attributes that to how much more people were drinking during the pandemic.
  • So they were making cocktails and sealing them in plastic bags with a hairdryer for takeout.
  • While basically every other bar around them closed, they managed to squeak through, even though they were basically getting the shaft from relief programs (more on that next week).
  • Things feel ok now, but whenever you solve one problem its like 3 new ones pop up.
  • One compelling example: you used to know what your busy and slow months would be. E.g. July 4th and January would be slow and you could plan accordingly with regards to staff, projects, etc. But that's out the door now—sometimes Someday has awesome months when you'd expect a dud. And vice versa. It's tough.

Check out the interview clip for more from Megan, and remember to tune in next week to hear about getting involved in local politics: