On 26 October 1991, Stanislav Bernard, Josef Vávra and Rudolf Šmejkal bought the bankrupt Humpolec brewery at an auction under the “small privatisation” scheme. The dream of building a brewery that would not only brew honest Czech beer, but also have its own opinion began to come true. During the first ten years that followed the privatisation (the brewery was sold at five times its book value and was obsolete technologically), the brewery was literally fighting for its life. Thanks to the quality of the beer, focus on customer service and gradual development of the brand, we made our dream a reality. BERNARD became a well-known and popular brand nationwide.