In Winter 2021 Untappd for Business increased their price from $599 to $899 (a 50% increase). Less than 2 years later, they have now adopted a new two-tier pricing structure: Untappd for Business Essentials ($899/year) and Untappd for Business Premium ($1199/year).
The limitations built into this new two-tier system mean many businesses who were previously at $899/year will have to move up to $1199/year to keep using Untappd the same way they had been.
BeerMenus, a popular Untappd alternative with many of the same features (in addition to some features Untappd doesn't offer), costs $599 per year.
BeerMenus is in no way affiliated with Untappd for Business.
Keep reading to learn more about the differences between the two plans.
Why the increase?
Untappd does not list its prices publicly on its website or in its help docs. You can figure out pricing by talking to other businesses and asking what they paid. They have not stated why they increased their pricing.